A cookie is information about a user that a web browser stores on a computer or other smart device. This information is then used to identify, track and collect specific information about Internet users, such as preferences for certain pages and content or their online shopping habits. The most important
A satisfied customer is the best advertising for your product or service. The importance of the client’s holistic experience is increasingly coming to the forefront. In other words: not only must your product or service amazing, but the customer experience at all stages: pre-purchase (research), purchase (choice) and post-purchase (purchase
Getting the right message, to the right person at the right time. That’s the goal, right? To know what to say you must first identify the different types of customers you will have. There are many denominations and one of them is based on the customer journey. Thanks to Eugene
The BehaviourExchange team of experts in artificial intelligence, machine learning, IT, psychology, online content and online marketing is working hard to make online world a better place. For businesses, as well as for individual users.
