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Tag: content marketing

Content marketing vs. inbound marketing: What is the difference?

  This blog post is brought to you by BehaviourExchange Marketing has never been as confusing as it is today. Experts operate with terms such as inbound marketing, content marketing, account-based marketing, outcome marketing, agile marketing, influencer marketing, email marketing, event marketing, experiential marketing and so on. Inbound vs. content

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How to build your social media presence from scratch

Social media is a powerful and effective tool if used properly. Through various platforms and channels, you can connect with customers worldwide within seconds. The big question is: how do you face up to competitors here? The marketing experts from BehaviourExchange are here to share some valuable tips with you.

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