Scenario 1: You paid for a product or service and found that you got a pig in the poke. You dial the customer service number and the answering machine kindly informs you to wait for a free operator. But you never reach your turn. You give up the endless wait,
Smartphone sales have been declining for two years in a row, so tech giants like Facebook, Microsoft and Apple are battling over who will offer the market the next ‘big thing’ that will bring about a new tech boom. It seems they all agree that that will be augmented reality
Two stories marked the year 2020: corona virus and the American election. Still, web users were interested in many other things… We present to you an overview of the ‘hot’ topics that filled the media in 2020 and promoted online search! USA – Top Google searches: Election results, Coronavirus, Kobe
Advertising has always been based on knowledge of customers and target groups – the better the seller knows the buyer, the better he can adjust the communication and the more likely the purchase will occur. If in the old days this meant that a saleswoman knew customers personally and knew
BEX je najmočnejše orodje za obdelavo podatkov in uspešnejše poslovanje Customer intelligence (CI) je postopek zbiranja in analiziranja podatkov o kupcih ter njihovih navadah in aktivnostih za ustvarjanje poglobljenih in učinkovitejših odnosov s strankami ter za izboljšanje odločilnih procesov. S skupino multidisciplinarnih strokovnjakov na področju masovnih podatkov (Big Data), umetne
In addition to the existing BEX personalized advertising on news and content media, we now also enable the use of BEX profiles on Google and social media. You will be able to create specific target groups in one place, thus linking all activities into a comprehensive advertising campaign and increasing
Poleg obstoječega BEX personaliziranega oglaševanja, vam dodatno k možnostim oglaševanja na novičarskih in vsebinskih medijih, omogočamo uporabo BEX profilov sedaj tudi na Googlu in družbenih medijih. Na enem mestu boste lahko oblikovali posebne ciljne skupine ter tako povezali vse aktivnosti v celovito oglaševalsko kampanjo, s tem pa še povečali učinkovitost
The BehaviourExchange team of experts in artificial intelligence, machine learning, IT, psychology, online content and online marketing is working hard to make online world a better place. For businesses, as well as for individual users.
